Drinking Water Week is a week-long celebration organized by the American Water Works Association (AWWA) to increase awareness of the importance of safe and clean drinking water. Celebrated annually during the first full week of May, it is an excellent opportunity for water utilities to connect with their customers and promote employee morale.
Drinking Water Week has been celebrated since 1988 when AWWA formed a coalition with several organizations to name the first week of May as National Drinking Water Week. The multi-organization alliance enabled Drinking Water Week to grow into widespread and committed participation throughout the US and Canada. The alliance dedicated itself to public awareness and involvement in public and private drinking water issues and continued its work to organize a major annual educational campaign built around Drinking Water Week.
Celebrating Drinking Water Week is an easy way to educate the public, connect with the community, and promote employee morale. It’s also an excellent opportunity for utilities to promote themselves in a positive light. Water utilities often receive publicity only when something bad happens. Drinking Water Week celebrations give utilities an opportunity for positive communication and a way to connect with their customers.
So let’s raise a glass of clean and refreshing water to National Drinking Water Week!